The Bouqs Company is trying to overhaul the flower industry to make it more efficient and sustainable. Its sell? Being a cheaper, better-quality option.
So far, the play is working. Founded in 2012, the Venice Beach, California-based flower delivery start-up has been growing at a rapid clip. It's raised almost $20 million in venture capital, has 50 employees, works with 50 farms and 300 florists, and delivers to all 50 states.
Co-founders John Tabis and Juan Pablo Montufar, now in their late 30s, met playing in a band together in college at the University of Notre Dame. Montufar, from Ecuador, moved back home to raise a family. He was working for a flower company there when he saw the innards of the flower delivery supply chain.
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