PARIS – French cheese producer Bel Group, famous for its La Vache qui rit brand, has started talks with LBO France to buy a majority stake in marmalade maker MON in a drive for leadership in the healthy snacks market.
Bel – which besides soft the soft 'laughing cow' cheese triangles also makes Kiri, Mini Babybel and Leerdammer cheeses – said the acquisition would be financed by its own financial resources, without issuing additional debt.
MOM Group – which owns the Materne marmalade and Pom'Potes and GoGo Squeez fruit drink brands – employs 1,300 people and owns two production sites in France and two in the United States.
To read the rest of the story, please go to: Reuters
