Green Trick® is still a real eye-catcher with its conspicuous bright green spherical flowerheads – without proper petals. This freak of nature was discovered in a bed of Sweet Williams (Dianthus barbatus). HilverdaKooij was one of the few to appreciate the extraordinary flower’s potential and included Green Trick in its Sparkz® series. Of all the remarkable Dianthus varieties in this series, Green Trick is currently the most successful.
Bright green
“The bright green colour combined with the long vase life make Green Trick an ideal flower for bouquets,” is how HilverdaKooij’s Co Overduin explains its success. “That fresh colour really looks good with anything, and the round flowers give Green Trick an unusual look. It stands out without being too dominant.”
Steady growth
It soon became clear that traders greatly appreciate Green Trick. “We have observed a steady growth of sales from the very beginning. Sales figures are still increasing today, and traders are willing to pay a good price for the flowers. This, along with the high production, ensures good profits for our customers,” says Co Overduin.
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