DALLAS — LALA, a Borden Dairy brand, today announced its expansion with the debut of two new products to their signature line of creamy, on-the-go yogurt smoothies—including the first ever portable hunger-curbing yogurt smoothie as well as a 100 calorie yogurt smoothie variety.
LALA Healthies Curb is the first of the brand's new Healthies line, which will focus on better-for-you varieties while still offering the great taste and convenience of LALA's signature Yogurt Smoothies. LALA has plans to expand upon this launch with other healthful yogurt smoothie varieties in the coming year.
LALA 100 Calorie is a delicious portion-controlled yogurt smoothie great for those watching calories without sacrificing taste. While 100 calorie spoonable yogurts have been on the market and performing well for some time, consumers have not had the luxury of a portion controlled, on-the-go drinkable yogurt.
LALA Healthies Curb and LALA 100 Calorie join LALA's signature line of Greek and Core Yogurt Smoothies. All LALA Yogurt Smoothies contain no high fructose corn syrup, no artificial colors or flavors and are made with real fruit.
"LALA yogurt smoothies are loved by consumers for the taste, convenience and quality ingredients. We know that 59% of yogurt drinkers consume them as a meal, so we wanted to provide options for people who regularly eat on the run, but don't want to sacrifice flavor or nutrition," said Desiree Johnson, director of marketing at Borden Dairy. "We are continuously looking to provide our customers with added benefits and new LALA Healthies Curb and LALA 100 Calorie are a great way to do so."
LALA Healthies Curb Yogurt Smoothies
The first of its kind, LALA Healthies Curb combines grains and proteins for a nutritious beverage that fights hunger while on the go. With 10g of protein, 8g of whole grains plus a healthy amount of fiber in every drink, LALA Healthies Curb helps keep cravings at bay and sustain energy throughout the day. LALA Healthies Curb comes in three delicious flavors including Wild Strawberry, Toasted Pecan and Orange Pineapple.
LALA Healthies Curb will be available at grocery stores and retailers nationwide beginning July 2016 in four-packs of 6.7 oz. bottles.
LALA 100 Calorie Yogurt Smoothies
LALA 100 Calorie Yogurt Smoothies start with the flavor and protein of wholesome yogurt. And, because many are watching what they eat, LALA has packaged their on-the-go smoothies to make counting calories easy – only 100 in every serving of LALA 100 Calorie. The flavors include Wild Strawberry, Mountain Blueberry and Cherry Vanilla.
LALA 100 Calorie will be available at grocery stores and retailers nationwide beginning July 2016 in four-packs of 7 oz. bottles.
For more information on LALA Healthies Curb and LALA 100 Calorie Yogurt Smoothies, including where to find and purchase these products throughout the country, visit http://www.lalafoods.com/.
About LALA USA:
Borden Dairy Company, headquartered in Dallas, Texas, employs approximately 3,900 people throughout the United States who support the processing, distribution and sale of milk in local markets. The Company produces best-in-class milk products for foodservice and retail customers.
Additional brands include Promised Land Dairy, Frusion, LALA and Nordica. Promised Land Dairy produces rich and creamy white and flavored milks and creams from pampered Jersey cows. Frusion yogurt smoothies deliver intense fruit flavor in convenient drinkables. LALA produces yogurts, yogurt smoothies, probiotic dairy beverages, Mexican style cream, and milk. Nordica offers high quality cultured dairy products including cottage cheese, dips and sour cream, each made through a natural processing method.
Borden Dairy Company carries on the legacy of Gail Borden, Jr., who brought stability and structure to dairy farming methods, milk distribution and business practices. Today, Borden strives for the highest quality and nutrition standards just as its founder did. For more information, visit www.bordendairy.com.
Source: LALAFoods
