P.E.I. lobster fishermen are the first in Canada to offer money from their catch to help market their product.
The one-cent-a-pound levy will begin to be tallied when the first Island lobster is landed on Saturday.
The chair of the new 12-member P.E.I. Lobster Marketing Board, Charlie McGeoghegan, says around a dozen proposals with recommendations how to spend the money have been submitted so far.
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