An analysis of the locations selected for the first 365 by Whole Foods Market Inc. stores shows overlap with not just other grocers, but with Whole Foods Market Inc. itself, raising concerns about cannibalization and competition, according to Oppenheimer.
The first of Whole Foods new concept stores is scheduled to open on May 25 in the Silver Lake section of Los Angeles. The company has signed 13 leases so far with stores slated for Gainesville, FL; Houston, TX and Bellevue, WA, among other nationwide locations. The Lake Oswego, OR store will be the next to open in July.
The new stores are aimed at millennials and will offer a line of products at more affordable prices than at its flagship stores. They will be smaller too, at between 25,000 square feet and 30,000 square feet, and offer features like Instacart ordering and delivery.
To read the rest of the story, please go to: MarketWatch
