One of the most important tasks to help your florist build on Prom Sales is to strategize with them early. Prom season used to be end of May and early June but now prom can take place as early as April in some areas. The problem: it falls right around Mother’s Day – our busiest time of the year. Here are some tips to assist your florist with the bustling Prom season.
Make Contact Early
Right after Valentine’s Day is a good time to send out some tips and sales sheets. Show off your latest ribbon choices and corsage enhancements, whether colored leaves, wire, jewels or wrist bands; help your Florist differentiate their corsage selection. Send out a preorder sheet for stem wrap, pins, glue and the other basic items utilized during Prom season. The week after a successful holiday is a great time to get your customers buying!
Offer Marketing Tips
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