Wholesale Florist and Florist Supplier Association (WF&FSA) is taking
advantage of the many benefits of electronic media by creating a wiki to share
relevant information with its members. By introducing a wiki, WF&FSA’s
Technology Committee enables members to read the most up-to-date information and
than make comments about the information that has been posted. By introducing a
wiki, WFFSA wants to help members become better educated and in-turn more
successful business people.
The wiki was first introduced in the mid 90’s and the purpose of the wiki was to
allow volunteers to contribute information based on their expertise and share
collective knowledge. The content shared on a wiki is an on going process where
people share objective material. By posting articles, volunteers can comment on
specific subjects. The word “wiki” is a Hawaiian word that means “fast” or
“quick”. The wiki allows people to share information quickly and effectively
with one another.
The draw back to a wiki is people can abuse the ability to change information
and in turn vandalize the content. The way to prevent that from happening is by
making a wiki private. When a person creates a wiki they have the option of it
being either public or private. By making the wiki private, the creator or
moderator of the wiki must accept the person before they have permission to
change the content of an article. This protects the content of the wiki.
WF&FSA decided to create a wiki with www.wetpaint.com, a free website that
allows anyone to create a wiki. WF&FSA’s personalized wiki can be accessed at
http://wffsa.wetpaint.com. There are other options out there, but those required
payment. WFFSA wants to experiment with this wiki and than if it is decided that
the organization needs something more involved WFFSA will upgrade.
Currently there are two articles posted on WF&FSA’s wiki, the first being Data
Mining. The article discusses how to go through massive amounts of data and
build a model that allows you to collect information that is relevant and
important to a business. The article also discusses how to than analyze that
information. With the information produced from data mining a business has the
tools it needs to create final reports that display answers to business
problems, which were the original intentions at the beginning of the research.
The second article that is posted to WF&FSA’s wiki is about electronic media.
The article discusses the importance of wholesalers incorporating electronic
media into their business plans. It covers the three major components of
electronic media: email marketing, wikis, and social media.
Please visit WF&FSA’s wiki and start making comments on both of these articles.
This is a new and exciting avenue that WF&FSA wants to use to help people learn
how to better promote one’s business. Everyone is an expertise in something,
share your knowledge.
WF&FSA is a dynamic business organization dedicated to providing members with
the information, services and support they need to remain competitive in today’s
constantly changing market. The Association offers a wide variety of programs
and activities to support its mission of enhancing networking and business
opportunities for all floral wholesale distributors and suppliers.
