INDIANAPOLIS, Indiana — Ocean Mist Farms is the latest addition to The Produce Mom® Family of Partners. The partnership will focus on Artichokes & Brussels Sprouts.
“Working with Ocean Mist Farms to promote artichokes & Brussels sprouts is a huge opportunity and great growth for The Produce Mom. We receive more consumer inquiries and questions about artichokes than any other produce commodity,” explains Lori Taylor, Owner of The Produce Mom. “It’s wonderful to have the expertise and influence of Ocean Mist Farms in the Family of Partners.”
“Our Season & Steam Brussels Sprouts will be the first product that we promote with The Produce Mom this fall,” explained Diana McClean, Director of Marketing at Ocean Mist Farms. “The Produce Mom is a unique influencer for fresh produce. The brand represents true industry advocacy and offers a trusted voice and growing audience amongst consumers. Ocean Mist Farms is honored to collaborate with The Produce Mom and the other esteemed members of the Family of Partners.”
Look for the new partners to start collaboration in late October. Taylor has plans to feature the Season & Steam Brussels Sprouts on The Produce Mom’s November IndyStyle morning show segment. With over 20,000 social media followers & over 60,000 Artichoke Club Members, Ocean Mist Farms offers a strong force to The Produce Mom Family’s collective impact approach to fresh produce brand socialization.
About Ocean Mist Farms:
Ocean Mist Farms, a fourth generation family owned business and the largest grower of fresh artichokes in North America, is committed to delivering the highest standards in the industry for food safety, product quality, customer service, innovation and sustainability. The company’s full line of 30 fresh vegetables includes the award winning Season & Steam and Ocean Mist Organic product lines. To learn more visit OceanMist.com
About The Produce Mom®
The Produce Mom® blog & consumer brand was launched in January 2012 by Lori Taylor during her days as marketing manager at Indianapolis Fruit Company. Lori has nearly 10 years of experience in the fresh produce industry and boasts a diverse background: serving as a sales representative, buyer, and marketing manager. The Produce Mom is a passionate advocate for the fresh produce industry: inspiring families to eat more fruits and vegetables, introducing consumers to produce brands, and rallying the produce industry to converse with the consumer.
The Produce Mom educates consumers on how to select, store & serve fresh produce through various platforms, including an online recipe directory, blog posts, Produce Mom Picks® initiative in grocery stores, social media, partnerships with fruit and vegetable suppliers, and television appearances. The Produce Mom has been featured on ABC, CBS, FOX & NBC news affiliates. Lori Taylor is also an IndyStyle morning show personality in her hometown of Indianapolis.
The Produce Mom’s educational program, Find Your Favorite®, has been supported by the USDA Team Nutrition program & State Department of Education. Through Find Your Favorite, The Produce Mom is glamorizing fresh produce as well as providing educators and food service directors with resources to promote the consumption of fruits & vegetables at school. To learn more visit TheProduceMom.com
Source: Ocean Mist Farms
