The core business at Whole Foods is organic and natural foods. As the popularity of such foods grew, so did the competition.
But when the recession hit, some retailers reported cutting back on their organic offerings as shoppers focused on keeping the food spending low. Whole Foods co-President and Chief Operating Officer Walter Robb discusses the issue during a call with investors.
QUESTION: We’ve heard in the past year of vendors maybe shifting product back down to natural versus organic, just to bring a the price point down. I’m curious how organic is changing, if at all, in term of mix of business.
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