LOS ANGELES – La Brea Bakery, the nation’s premier artisan bread brand, is introducing new Take & Bake Frozen breads in two varieties, Demi Baguettes and French Dinner Rolls. The breads use the same recipe as two of La Brea Bakery’s all-time best selling fresh breads. The breads are made with only the highest quality ingredients and created with the same dedication to the artisan traditions and uncompromising standards that La Brea Bakery has held constant for 25 years.
On the frozen food trend, Mintel research shows 25% of bread consumers buy less bread because it goes stale too quickly. The packages are re-sealable, allowing consumers to only bake and eat what they need at a given time.
The SRP is $3.99 for eight (8) French Dinner Rolls and $3.99 for four (4) Demi Baguettes and are available nationally for retailers now.
About La Brea Bakery
La Brea Bakery is regularly ranked as the nation’s premier artisan bread brand. Founded in 1989, La Brea Bakery is recognized for its commitment to offering only high-quality and authentic culinary experiences to consumers and foodservice professionals. The bakery operates a flagship storefront in Los Angeles, in addition to a casual dining restaurant in Anaheim, CA. La Brea Bakery breads are available at major food retailers nationwide. Visit www.labreabakery.com for more information.
Source: La Brea Bakery
