LOS ALAMITOS, CA – This January, shoppers will be looking for a variety of fresh fruits and vegetables and other complementary items to help them change their lifestyle and eating habits for the new year.
Frieda's Specialty Produce tracks food, nutrition, and health and fitness trends for 2015, and finds that shoppers are adding more fruits and vegetables to their lifestyle as a disease prevention—eating to stay healthy and therefore reducing risk of chronic illnesses.
Plant-based Protein: Protein is a big buzz word in health and fitness. Some vegetables are a surprising source of protein such as Colored Cauliflower, Purple Baby Brussels Sprouts, and Green Artichokes. Edamame, Dried Blackeyed Peas, and Frieda’s Soy Nuts are all excellent sources of protein.
Digestive Health: Fermented food like Frieda’s Kim Chee is on a healthy lifestyle food list—and on the foodie’s trend list—because it’s great for your gut. So are vegetables like Sunchokes®, Leeks, and Pearl Onions.
Meatless Monday: Meatless Monday is a movement started in 2003 to encourage people to eat meatless once a week, not only for better health, but to reduce our impact on the environment. The movement is gaining traction with shoppers! Offer satisfying and nutritious items like Stokes Purple® Sweet Potatoes, Frieda’s Chow Mein Noodles, and Soyrizo™ and SoyTaco™.
Interested retailers, wholesalers, and foodservice distributors can contact Frieda’s to find out more about these and other trending products, and gain access to Frieda’s extensive product information, high resolution images, and recipe database.
About Frieda’s Inc.
Frieda’s Inc. celebrates more than 50 years of innovation in fresh produce. Founded in 1962 by Frieda Caplan, Frieda's was the first wholesale produce company in the U.S. to be founded, owned, and operated by a woman, and is still a family- and women-owned business today. With the mission of changing the way America eats fruits and vegetables, Frieda’s has introduced more than 200 specialty items to U.S. produce departments, including Kiwifruit, Spaghetti Squash, Habanero Peppers, Black Garlic, Sunchokes®, Stokes Purple® Sweet Potatoes, and many more. Frieda’s programs for 2014 included Power of Purple, with a focus on the nutritional value of purple; Frieda’s Flavor Essentials, highlighting and promoting specialty ingredients for everyday cooking; and Eat One Fruit a Day That Scares You, which encourages everyone to #FearNoFruit. Find Frieda’s on Facebook, @FriedasProduce, and Friedas.com.
Source: Frieda’s Inc.
