Eureka! Organic Bread Makes Its Debut On The East Coast

FULLERTON, Calif.  — Rich, chewy, flavorful bread that is also Certified Vegan and USDA Organic can be a thrilling discovery for bread admirers. This fall, the Eureka! Baking Company®, the masterminds behind Eureka! Organic Breads, is formally introducing three delicious and nutritious bread varieties to East Coast residents looking to discover bread worth its weight in gold.

This September bread lovers on the East Coast can find Eureka! Organic Bread varieties, Grainiac®, Saaa-Wheat® and Seeds the Day®, in 18oz. packages at all major retailers. Whether you prefer your bread to have a crunch to it or you desire seedy goodness in each bite, there is a bread variety waiting to be discovered by your taste buds.

"At the Eureka! Baking Company, we believe discovery is a beautiful thing and that everyone should be given the opportunity to discover great tasting bread," said Mike Jensen, Assistant Brand Manager, Eureka! Baking Company®. "To grow our fan base from coast to coast is an exhilarating feeling and we can't wait to hear what our new friends on the East Coast think about our premium, organic breads."

While those on the East Coast uncover the bold flavors of Eureka! Grainiac®, Saaa-Wheat® and Seeds the Day®, fans on the West Coast will be presented with three new, tasty varieties in 18oz. packages, including:

  • Top Seed®: This delicious bread is packed with more than five different seeds; creating a tasty, crunchy mix that's top notch.
  • Sweet Baby Grains®: This flavorful variety is full of grainy goodness. One bite will leave you saying, "These grains are sweet, baby!"
  • SMOOOTH Wheat®: This simple and tasteful bread is full of flavor for a classic wheat bread that's oh so smooth!

All Eureka! Organic Breads are baked with high-quality ingredients and contain no artificial flavors, colors, preservatives or high fructose corn syrup. Plus, one slice in each 18oz variety contains 90 calories or fewer.

In addition to discovering a formula for knock-your-socks-off bread, the Eureka! Baking Company® is proud of its new, innovative bread packaging that is up to 36% bio based made from Braskem's Green Polyethylene, a renewable raw material verified using ASTM D6866. Eureka! Organic Bread bags are the first packaged bread in North America to use this renewable and sustainable technology.

If you're looking to discover more about Eureka! Organic Breads, visit www.EurekaBakingCompany.com.

About Eureka! Baking Company®
The Eureka! Baking Company® stands for the discovery of great tasting breads and debuted Eureka! Organic Bread in California in October 2012. Eureka! Organic Bread is baked with organic whole grains and high-quality ingredients earning them the right to proudly display the USDA Organic and Certified Vegan shields. Since its launch in 2012, Eureka! Organic Bread has expanded in the West Coast, Pacific Northwest and East Coast region.

Source: Eureka! Baking Company