Now more than ever, your customers are making well informed and educated choices on their food purchases. Consumers attach a great deal of importance to the ingredients used in their food, and Puratos has been paying attention to their wants and needs, and we are happy to make the changes you customers seek.
Today, there is a growing concern amongst consumers regarding Azodicarbonamide, or better known as ADA, which is used in baked goods, it helps soften a baked good’s texture. Although considered safe in the USA, a growing number of consumers prefer to see it eliminated from the ingredient list.
Puratos is dedicated to providing your consumer with delicious yet healthy choices, we have expanded our line of improvers and bases by both reformulating our products and by creating ADA free alternatives to fit your business and your customers. As your reliable partner, Puratos experts can work with you to evaluate your recipes and help remove ADA from your products while still providing great tasting breads, consistently.
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