DES MOINES, Iowa — The flavor and versatility of pork makes it a favorite staple among Hispanic homes. To celebrate the love Latinos have for pork, the National Pork Board (NPB) today launched PorkTeInspira.com, a new Spanish-language website with corresponding social media channels in Facebook, Twitter and Instagram. To mark the site's launch, consumers are encouraged to visit the website for a chance to win a trip for two to the Food Network in Concert at Ravinia in Chicago on September 20. The event will feature a day of live music and spectacular food with some of today's best music and culinary talent.
PorkTeInspira.com, a resource of information and culinary experiences with pork, launched to engage consumers with many mouthwatering recipes for inspiration and creativity, nutritional content of pork, choice cuts, health and safety content and cooking tips while inviting consumers to participate in the sweepstakes.
"We are delighted to provide the Hispanic community in the United States a reliable source of information and culinary inspiration with PorkTeInspira.com. The site will offer many features providing culinary experiences with pork and opportunities to participate in fun sweepstakes like the one we are offering now for the Food Network in Concert event at Ravinia," said Jose de Jesus, director of multicultural marketing at the National Pork Board.
To celebrate the launch of the website, the National Pork Board sweepstakes is starting today on PorkTeInspira.com, with the chance to win a trip for two to the Food Network In Concert at Ravinia. The prize includes round-trip airfare, two night-stay in Chicago, ground transportation and two Greatest Hits + Lawn tickets to the event. For sweepstakes rules and how to enter, consumers must register for the sweepstakes at PorkTeInspira.com/foodnetwork-inconcert.
No purchase necessary. U.S. residents 21+. Void where prohibited. Sweepstakes ends 9/5/2014.
The Food Network In Concert at Ravinia brings the best of the food and music worlds together, with multiple music stages, lively cooking demos, wine and food tastings, talent meet-and-greet opportunities, and much more, creating an unforgettable food and entertainment experience at Ravinia.
For more information about the National Pork Board, including new delicious recipes, information on choice cuts, health and safety concerns, cooking tips and promotions with weekly prizes, visit PorkTeInspira.com.
To join the conversation use hashtag #sabrososmomentos, like our Facebook page at Facebook.com/PorkTeInspira, and follow us on Twitter.com/PorkTeInspira and Instagram @PorkTeInspira.
About National Pork Board
The National Pork Board has responsibility for Checkoff-funded research, promotion and consumer information projects and for communicating with pork producers and the public. Through a legislative national Pork Checkoff, pork producers invest $0.40 for each $100 value of hogs sold. Importers of pork products contribute a like amount, based on a formula. The Pork Checkoff funds national and state programs in advertising, consumer information, retail and foodservice marketing, export market promotion, production improvement, technology, swine health, pork safety and environmental management. More information at Pork.org.
PorkTeInspira.com is the Spanish resource website for recipes, nutritional facts, choice cuts and the latest news on pork. The site is administered by the National Pork Board.
Source: National Pork Board
