The Tillamook Cheese, Ice Cream and Yogurt Tours are hitting the road this month to bring tasty dairy products to fans and consumers across the West. The Cheese Tour, formerly the ‘Loaf Love Tour,’ starts its 6th year with impressive results under its belt. Since its inception in 2009, the Tillamook Cheese Tour has sampled over 1.8 million pieces of cheese, given out over 1.4 million coupons and interacted with over 1.3 million Tillamook fans. Following the Loaf Love Tour’s success and with the addition of new yogurt and ice cream products and distribution in markets throughout the West, Tillamook has introduced Yogurt and Ice Cream Tours. These Tours will allow consumers to sample the new Tillamook Farmstyle Greek Yogurt as well as a variety of ice cream flavors, including the new Tillamook Ice Cream Tillabars™. Traveling in eye-catching, refurbished, vintage Volkswagen busses and trucks that reflect the Tillamook farmer heritage, the tours will be stopping in cities from Oregon to Texas.
Visitors can find the tours at local grocery stores and special events which provide a unique and personal experience for both retailers and shoppers. Tillamook Brand Ambassadors meet customers and hand out coupons and recipe cards while educating them on the brand’s growing line of dairy products. Additionally, the tours will be celebrating retailer partners by hosting lunches at their headquarters with free grilled cheese sandwiches, new product samples and more.
The Tillamook Tours will run throughout 2014. The brand will be promoting the Tours and updating fans on their social media channels including Twitter, Facebook and Instagram.
WHEN: Tillamook Cheese Tour – Started in San Antonio, Texas March 5th
Tillamook Ice Cream Tour – Started in Chandler, Arizona March 15th
Tillamook Yogurt Tour – Started in Portland, Oregon March 15th
WHERE: For a complete list of stops, tour schedules and special events, visit Tillamook.com/schedule
ABOUT TILLAMOOK: Celebrating 105 years as a farmer-owned cooperative in 2014, the Tillamook County Creamery Association (TCCA) prides themselves on their commitment to providing families with the most consistent, best tasting, highest quality dairy products made in the most natural way possible. Earning top awards for their cheese, ice cream, sour cream, butter and yogurt products, Tillamook has quickly become one of the top dairy brands in the country. For more information on Tillamook, visit Tillamook.com.
Source: Tillamook County Creamery
