Vancouver, B.C.— The latest apple from Enza has a following any new fruit would Envy.
The aptly named apple will surpass the 100,000 carton mark out of Washington this season for the first time ever, as growers endeavor to feed the demand that continues to outpace supply.
Trial volumes of Envy apples from New Zealand were introduced in North America by The Oppenheimer Group in 2009, but it wasn’t until 2012 that Enza harvested the first small commercial volumes in Washington state. Grown for this market in New Zealand, Chile and Washington, consumers will soon have access to bright red, sweet, crisp Envy year-round. Meanwhile, Enza and Oppy are preparing for the anticipated 2 million cartons that will be harvested in Washington by 2020 by laying some important groundwork now.
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