T-Minus 30 days until Valentines Day. Much like astronauts at NASA preparing for a space mission, Sun Valley is preparing for the holiday. There are check lists, meetings and a strong sense that the more pre-planning we accomplish now, the smoother every aspect of our operation will be as we approach the big day in February…and no I'm not talking about the Super Bowl on Feb 2nd.
It is thrilling to see Sun Valley scale up for Valentine's Day, this is when we flex our muscles. This is what we train for all year, an opportunity to bring our customers the freshest, highest quality, American grown flowers for the most romantic day of the year.
I headed down to the warehouse to find our transportation manager, Andrea Pesenti, and get the scoop on how all this works.
To read the rest of the story, please go to: Sun Valley Group's Flower Talk