LOS ALAMITOS, CA – Frieda’s Specialty Lemon Bags for 1 lb. Seedless Lemons and Meyer Lemons were selected as a finalist in the 2013 PMA Impact Award, recognizing excellence in packaging, in September. The bags are among 30 finalists selected from a total of 86 entries this year.
The PMA Impact Award recognizes trendsetters that create and deliver bold new concepts for produce and floral packaging. Points are awarded for excellence in marketing, sustainability, consumer convenience, food safety, and supply chain efficiency/functionality.
“It is an honor to be among the PMA Impact Award finalists,” said Karen Caplan, Frieda’s President and CEO. “As these bags were designed with valuable input from our retail partners, being in the running for this year’s award is a testament to the spirit of collaboration.”
Frieda’s Specialty Lemon Bags were introduced in Spring 2013. They truly stand out in the produce department with a bright yellow, green and purple color palette, attractive graphics, and a large clear panel that showcases the fruit inside. The flat-bottom design keeps the bags upright for easy and eye-catching merchandising on citrus tables. These consumer-friendly bags also have convenient handles and feature how-to instructions and recipe recommendations right on the label.
The winner will be announced on Friday, October 18, during the Friday Brunch General Session at the PMA Fresh Summit in New Orleans.
Frieda’s will exhibit at the PMA Fresh Summit, booth 3039.
About Frieda’s Inc.
Frieda’s Inc. celebrates more than 50 years of innovation in fresh produce. Founded in 1962 by Frieda Caplan, Frieda's was the first wholesale produce company in the U.S. to be founded, owned and operated by a woman, and is still a family- and women-owned business today. With the mission of changing the way America eats fruits and vegetables, Frieda’s has introduced more than 200 specialty items to U.S. produce departments, including Kiwifruit, Spaghetti Squash, Habanero Peppers, Black Garlic and many more. Frieda’s officially declared 2013 as The Year of Purple. Find Frieda’s on Facebook, @FriedasProduce and www.friedas.com.
Source: Frieda’s Inc.
