Some of the Martin Sullivan’s keynote address at the 2013 World Seafood Congress at the Delta Hotel in St. John’s on Tuesday sounded quite familiar to anybody who follows the news of the fishing industry in this province.
President and CEO of OCI, Martin Sullivan gives the keynote address at the 2013 World Seafood Congress at the Delta Hotel Tuesday night. — Photo by Josh Pennell/The Telegram
Martin is the president and CEO of Ocean Choice International (OCI). He’s been arguing for some time that the way much of the world wants seafood isn’t the traditional way Newfoundlanders, Canadians or even North Americans would have it.
Where the U.S. was the predominant market for the province’s seafood at one point, Asia is now a key buyer. And that means catering to different cultural customs and preferences.
To read the rest of the story, please go to: The Telegram