Concord Foods is well known for traditional fall products, such as Candy Apple Kits, Caramel Apple Kits and Caramel Apple Wraps. These products have been popular with American families since 1971 because they are delicious and easy to make. Fresh caramel apples can be made in minutes using the Caramel Apple Wrap. There are only two easy steps!
To promote the Caramel Apple Wrap during apple season, Concord Foods is doing a digital promotion with apple orchards throughout the nation. Weekly, an apple orchard will be featured on Concord Foods’ Facebook page. Interesting facts and picking information will be provided. In addition, each orchard will give away a select number of Caramel Wrap samples to their ‘U Pick’ customers. “Engaging consumers using social media has become a big part of all our promotions. In this case, we are providing interesting and useful information to our Facebook followers and supporting this with product giveaways. This is a great opportunity for consumers to try our Caramel Apple Wrap product and see how easy it is to use.” said Samantha McCaul, Marketing Manager.
Concord Foods is also working with food bloggers throughout apple season. Bloggers are reviewing the Caramel Apple Wrap product and are developing alternative recipes.
Concord Foods’ Caramel Apple Wrap is available in produce departments nationwide in 24 packs and 96 pack floor shippers. Themed Halloween shipper displays are available upon request.
Concord Foods, established in 1968, is a specialty foods manufacturer offering great-tasting, produce-enhancing products. As supplier to major retailers, supermarkets and specialty stores across the U.S., Concord Foods continually creates diverse, value-added products available in the fresh produce section of stores. www.concordfoods.com
Source: Concord Foods
