GLENDALE, CA — In celebration of its new special edition COFFEE-MATE® Girl Scouts® creamers under a license with Girl Scouts of the USA, Nestle is launching a "Scout The Girl Scout" casting call seeking an authentic Girl Scout to star in its television commercial.
To promote the new Girl Scout Cookie™ inspired creamers in the ever popular Thin Mints® and Caramel & Coconut flavor, COFFEE-MATE® will be holding two live casting calls on Tuesday, July 30 in both New York, NY and Los Angeles, CA. Girl Scouts audition videos can also be submitted online at www.GirlScouts.Coffee-mate.com. Currently registered Girl Scouts who have been registered on or after October 1, 2012 are eligible.
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New York Casting |
Los Angeles Casting |
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Location: Ripley-Grier |
Location: 310 Casting Studios |
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520 8th Avenue, 16th Floor |
2329 Purdue Avenue |
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New York, NY 10001 |
Los Angeles, CA 90064 |
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Date: Tuesday, July 30th |
Date: Tuesday, July 30th |
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Time: 10:00 a.m. – 4:00 p.m. |
Time: 10:00 a.m. – 4:00 p.m |
"We are thrilled to introduce two of the most unique and inspiring flavors to date into the COFFEE-MATE® portfolio," said Gabe Chua, Marketing Manager for the COFFEE-MATE® brand. "For us, this was a natural relationship, as millions of consumers have come to know and love these flavors through the sale of the famous Girl Scout Cookies®. The search to find a real Girl Scout to star in our commercial is the perfect way to celebrate this relationship and our new products."
Two of the most popular Girl Scout Cookie™ flavor profiles are the latest additions to the growing COFFEE-MATE® line. The new COFFEE-MATE® Thin Mints® and Caramel & Coconut flavors (SRP $2.69/16oz bottle) can be found in the dairy aisle of your local grocer nationwide and for a limited time. For more information please visit www.coffee-mate.com
and www.facebook.com/CoffeemateUSA.
About COFFEE-MATE®
Nestle COFFEE-MATE® was the first non-dairy creamer to transform an ordinary cup of coffee into a rich, creamy everyday delight. Coffee-mate was introduced as the world's first powdered creamer in 1961, and soon established its position as America's most popular choice. Over the past decades, COFFEE-MATE® has transformed how consumers enjoy their coffee through the introduction of new flavors, seasonal flavors and reduced fat, fat free, and sugar free varieties in both powder and liquid. Today with more than 20 flavors, COFFEE-MATE® continues to reinvent, redefine, and recreate each coffee drinker's perfect cup. For more information visit www.coffee-mate.com.
About Girl Scouts of the USA
Founded in 1912, Girl Scouts of the USA is the preeminent leadership development organization for girls, with 3.2 million girl and adult members worldwide. Girl Scouts is the leading authority on girls' healthy development, and builds girls of courage, confidence, and character, who make the world a better place. The organization serves girls from every corner of the United States and its territories. Girl Scouts of the USA also serves American girls and their classmates attending American or international schools overseas in 90 countries. For more information on how to join, volunteer or reconnect with, or donate to Girl Scouts, call 800-GSUSA-4-U (800-478-7248) or visit us at www.girlscouts.org or on Twitter at @girlscouts. For more information about the Girl Scout Cookie Program, visit www.girlscoutcookies.org.
Source: Nestle
