Extra promotion is on tap for anthurium cut flowers, not only by the promotion group, but also as a breeder Anthura supports the growers with the promotion of their varieties. Anthura develops, together with growers, special promotion material for the Anthurium cut flower varieties.
New varieties, like Whisper®, Peruzzi® and Lumina® are being extra promoted now. For these novelties some special promotion material has been developed.
The purpose of this extra promotion is to inspire buyers (trade and florists) more and better regarding the product.
To read the rest of the story, please go to: Anthura BV