Boulder, CO – Rudi’s Gluten-Free Bakery® is ready for summer vacation and can’t wait to help kids across the country enjoy their summer camp experience, even if they eat gluten-free. According to the American Camp Association, 10 million kids attend a summer camp every year. Since it’s a part of so many kids’ summer vacations, Rudi’s Gluten-Free is inviting Facebook fans to visit the “Rudi’s Gluten-Free Happy Camper” application this May, National Celiac Awareness Month, to submit a 200-word essay from their child for a chance to win one of 10 scholarships to a gluten-free summer camp.
“Enthusiastically giving back to our communities has long been an important part of our business, and this is the third year we’ve made a commitment to the gluten-free community during Celiac Awareness Month,” said Doug Radi, senior vice president of marketing and sales for Rudi’s Organic Bakery. “Summer camp is all about making memories that last, and a child’s dietary restrictions shouldn’t prevent them from having the experience of a lifetime. We’re thrilled that the Rudi’s Gluten-Free Happy Camper program will provide 10 deserving kids with a gluten-free camp experience.”
Parents with eligible children, ages 8-17, can enter the contest by ‘liking’ Rudi’s Gluten-Free on Facebook and submitting an essay from their child explaining what going to a gluten-free summer camp would mean to them. As an additional incentive to enter in early May, Rudi’s Gluten-Free has promised to give the first 250 eligible fans that enter an official Rudi’s Gluten-Free Happy Camper water bottle. The 10 winners will be selected by Rudi’s Gluten-Free Bakery and announced on Facebook on June 10, 2013, giving parents and campers time to plan and pack up for a summertime camp adventure.
"Having a special dietary need like celiac disease can make the simple act of going to camp far more challenging,” said Alice Bast, founder and president, National Foundation for Celiac Awareness (NFCA). “Fortunately, there are more options today than ever before, whether it’s a dedicated gluten-free summer camp or a ‘mainstream’ camp that has been properly trained to serve gluten-free campers. Rudi's Gluten-Free Bakery has done an excellent job supporting the gluten-free community, and we are glad to see them continuing that work with their camp scholarship program."
In the spirit of summer camps, National Foundation for Celiac Awareness (NFCA) also offers a gluten-free training program called GREAT Schools, Colleges and Camps. The online course will prepare camp directors and kitchen staff to safely accommodate your child's gluten-free dietary needs. Learn more at CeliacCentral.org/GREAT/schools.
Rudi’s Gluten-Free strives to create partnerships and programs that give back to the gluten-free community in a way that drives toward a better, brighter future. Offering gluten-free summer camp scholarships provides the perfect opportunity for kids to be kids without worrying about dietary restrictions. Parents can rest assured knowing that many camps are either entirely free of gluten or cater to gluten-free diets.
In addition to connecting with gluten-free fans for summer camp fun, Rudi’s Gluten-Free recently reintroduced its line of Sandwich Breads with a new Soft & Fluffy recipe. With a yummy taste, longer shelf life, double the fiber content with 2g per serving and the Gluten Free Certification Organization (GFCO) recognizable seal, these breads are the perfect base to a delicious sandwich while camping or hiking this summer. Rudi’s Gluten-Free Sandwich Breads come in Original, Multigrain, and Cinnamon Raisin varieties.
For more information on the Happy Camper contest and Rudi’s Gluten-Free, visit rudisglutenfree.com.
About Rudi’s Organic Bakery, Inc.
Rudi’s Organic Bakery, Inc. has been passionate about baking better breads for families for more than 35 years. Founded and headquartered in Boulder, Colo., Rudi’s Organic Bakery is the only nationally available brand offering a full line of nutritious and delicious, certified organic breads and baked goods. Rudi’s Organic is committed to baking breads using only the best organic ingredients and no artificial additives, preservatives and GMOs. In 2010, Rudi’s Organic leveraged this heritage to create Rudi’s Gluten-Free Bakery, a line of gluten-free breads and baked goods made with wholesome, all-natural ingredients so that each bite tastes like the real thing. Rudi’s Organic and Rudi’s Gluten-Free products are available nationally at natural foods stores and select mainstream supermarkets. For more information, visit rudisbakery.com.
Source: Rudi’s Organic Bakery, Inc.