The beef checkoff is now hosting a summer grilling photo contest on the Veal Made Easy Facebook page to help generate awareness of veal options during National Grilling Month.
The best grilling photo can snag $100 in FREE groceries! Submissions accepted until July 31. Ten semi-finalists will be announced on August 3, with an open round of voting to select the grand prize winner. The final winner will be announced the week of August 27.
Learn more about your beef checkoff investment at MyBeefCheckoff.com.
The Beef Checkoff Program was established as part of the 1985 Farm Bill. The checkoff assesses $1 per head on the sale of live domestic and imported cattle, in addition to a comparable assessment on imported beef and beef products. States retain up to 50 cents on the dollar and forward the other 50 cents per head to the Cattlemen's Beef Promotion and Research Board, which administers the national checkoff program, subject to USDA approval.
Source: The Beef Checkoff Program