Moving to create a new base of customers and ingratiate itself with its future Bronx neighbors, FreshDirect is asking Congress to pass a bill allowing food-stamp recipients to purchase groceries online. The Republican-controlled House of Representatives is unmoved, but a compromise with the Senate could allow the change.
FreshDirect co-founder and CEO Jason Ackerman wrote a letter to the House Agricultural Committee last week arguing that the “ubiquity of the Internet in the 21st century” calls for modernizing food-stamp policies.
“The government should use Internet technology to ensure equitable access to fruits, vegetables, and other healthy foods,” Mr. Ackerman wrote. He called for the creation of a “national pilot program” to expand on efforts already under way in New York City.
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