CMI launched their Customized cherry Bike Give away contest on Friday, June 30th at retailers across the United States. The company's high graphic impulse bins and informative in-store signs; along with QR codes on bags will lead consumers to the CMI contest page that gives three simple steps on how to enter the contest. Pictured above is one of several of the custom CMI fixed gear bicycles that will be awarded to the contestants with the winning photographs.
Consumers have been very receptive to the Facebook promotion and CMI expects excellent consumer participation now that bikes are in stores nationwide. Consumers are encouraged to electronically send in a creative picture of their favorite Summertime activity incorporating a fresh Package of CMI Cherries in the Photograph. Pictures can be sent in for uploading on The CMI Facebook Contest site between July 1st and August 30th. Entering the contest involves only 3 steps and is easy to do. To see details click here.
CMI Regional Marketing Director, Brett Burdsal, states, "As growers we look forward to sharing cherries and summer with our consumers. Now we look forward to our consumers sharing back."
Contest winners will be announced September 1st.
For more details or information please contact: Katharine Grove at 509-888-3427
Source: Columbia Marketing International – CMI
