Carson, CA – Frankly Fresh has fused ethnic classics with popular flavor concepts to create an unconventional selection of fun ready-to-eat products to satisfy consumer demand for healthy, delicious convenience. The company is taking the opportunity at the trend-spotting International Dairy-Deli-Bakery Association’s 2012 Seminar & Expo (IDDBA), June 10 – 12, to debut to thousands of attendees their exciting new line of Hummus Cocktails, Hummus Smoothies, Hip Dips and chef-inspired fresh salads.
The Frankly Fresh booth, #5345, will feature samples from their non-alcoholic, all-natural Hummus Cocktails product line, which includes zesty party flavors like Bloody Mary and Dirty Martini. Selections from the creamy, all-natural Hummus Smoothies line will also be available for sampling, in flavors like Four Berry and Tropical Mango. Frankly Fresh Hummus Cocktails and Smoothies not only have fun flavor combinations, they have 70 calories or fewer, are cholesterol free and contain zero grams of saturated fat and trans fat per serving.
Frankly Fresh Hip Dips bring the flavor with options like Chunky Artichoke & Jalapeño or Roasted Garlic Ranch Dip, but leave the trans fats behind, with zero grams of trans fat per serving.
New Frankly Fresh Salads will offer 20 inspired creations sure to become on-the-go favorites including Italian Pasta Salad, Couscous Salad, Ceviche, Chipotle Red Potato Salad with Roasted Corn, and Mediterranean Salad.
Frankly Fresh’s revolutionary approach to fresh fare begins with quality ingredients and innovative flavors, followed by preservative-free processing that maintains food freshness longer. High Pressure Processing (HPP), a cutting-edge FDA-recognized technology that preserves product freshness, flavor, and food safety naturally, keeps the brand’s hummus and dips fresh on the shelf for up to 60 days (unopened). Frankly Fresh Salads, containing vegetables, fruits, grain, pasta, and even seafood, also have 45-60 days shelf life (unopened) compared to 10-24 days for most natural products.
Frankly Fresh
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About Frankly Fresh
Frankly Fresh is the fresh side of Cedarlane® Natural Foods, producing fresh foods – from salads and appetizers to dips and sauces – for more than a quarter of a century. Frankly Fresh provides innovative, unique products to grocers, delis, club stores, airlines, and food service programs coast to coast.
About Cedarlane® Natural Foods, Inc.
Founded in 1981 by Robert Atallah, Cedarlane® Natural Foods, Inc. is a leading supplier of natural and organic frozen and fresh foods. Cedarlane serves up a wide variety of award-winning natural, vegetarian, organic, low-fat, high-protein frozen food options from breakfast to dinner, appetizers to entrées. Many Cedarlane frozen foods carry the Quality Assurance International (QAI) organic certification.
About Founder & President Robert Atallah
Since 1981, Robert Atallah has grown Cedarlane® Natural Foods, Inc. from a one-man business to a corporation with more than 500 employees, offering award-winning natural and organic frozen foods and fresh foods. A food pioneer in multiple respects and a prominent leader in the food category, Mr. Atallah was the first to introduce all-natural and organic products to the frozen foods sector.
Source: Cedarlane® Natural Foods, Inc.
