SAN FRANCISCO — It’s hard for a supermarket chain to change its price image among shoppers overnight. Supervalu Inc., owner of Albertsons and Jewel-Osco, is a prime example.
With a 36% decline since Jan. 1, Supervalu shares rank as one of the worst performers on the S&P 500 this year.
In comparison, rival Kroger Co., while Safeway Inc. is down 8%. Whole Foods Market Inc. is up 19%.
Supervalu has become a feeding ground for short sellers.
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