Lansing, Illinois – Land O’ Frost, the nation's largest family-owned packaged lunch meat company, today announced it has signed an agreement to purchase Wimmer’s Meats, a leading provider of specialty sausages and hot dogs based in West Point, Nebraska.
Both Land O’Frost and Wimmer’s are companies with a rich heritage that were founded by entrepreneurs and have been family-owned and operated for multiple generations.
“We are very excited to welcome Wimmer’s to the Land O’Frost family. The acquisition of Wimmer’s will open new markets for Land O’Frost and help us continue to grow our company,” said David VanEekeren, president and CEO of Land O’ Frost. “Wimmer’s products, facilities and expertise complement our offerings rather well and will help us to grow the combined company over the years to come.”
Land O’ Frost is the fastest growing brand in the pre-sliced lunch meat category in large part because of its focus on product innovation, organic growth and now strategic acquisition. The addition of Wimmer’s to the company’s portfolio will allow Land O’Frost the opportunity to compete in another category within the meat industry to further grow the company.
“Our decision to join the Land O’ Frost family was about how we can best serve our customers, our employees, our community and our brand. We strongly believe this strategic decision will mean a bright future for all four,” said Dave Wimmer, chairman and CEO of Wimmer’s Meats.
As part of the transaction, Land O’Frostwill acquire all of Wimmer’s assets including its entire brand portfolio which includes the Wimmer’s, Basset’s, Fairburyand Ambassador brands and its West Point, Nebraska manufacturingfacility.
The transaction is expected to close prior to the end of January. Terms of the transaction were not disclosed.
About Land O'Frost
Land O'Frost manufactures sliced packaged luncheon meats (beef, chicken, turkey, and ham), and is the largest family owned brand of packaged deli meat in the U.S. Some of the leading products marketed by Land O'Frost include: Land O'Frost Premium® One Pound the top selling deli pouch in the U.S.; Land O'Frost DeliShaved®, and their ultra premium line Land O'Frost® Bistro Favorites™. Information on several additional items can be found on our website. The Land O'Frost brand can be found in the supermarkets and mass merchandisers that account for nearly 90 percent of the retail sales in the country, as well as Mexico, Puerto Rico and other U.S. Territories. Land O'Frost also manufactures specialty meat products sold to restaurants and major food manufacturers. The company operates three facilities in Lansing, Ill., Madisonville, Ky. and Searcy, Ark. Visitwww.landofrost.comfor additional information.
About Wimmer’s Meats
Wimmer's Meat Products is the parent company for four quality sausage and hot dog brands: Wimmer’s, Bassett’s, Fairbury and Ambassador. Founded in 1934 by George Wimmer Sr. and headquartered in West Point, Nebraska, Wimmer’s Meats has remained a family owned and operated business. Wimmer’s products can be found in supermarkets in Colorado, Iowa, Kansas, Minnesota, Missouri, Nebraska and South Dakota. Visit www.wimmersmeats.comfor more information.
Source: Land O’ Frost
