Kroger Names Joe Miskimins As New VP Of Produce & Floral

Joe Miskimins has been promoted to vice president of Produce and Floral for The Kroger Co. Joe, who has been serving as vice president of merchandising for QFC, replaces Reggie Griffin who retired this summer. Joe will report to Jeff Burt, Kroger’s group vice president of perishables.

In his new role, Joe will lead the company’s vision and strategy for the Produce and Floral department, including sales and merchandising.

About Joe Miskimins:

Joe began his career with Kroger in 1980 in the Cincinnati/Dayton division. He held a number of leadership positions with the company, including store and district management, Drug/GM and Produce merchandising, district manager in the Fry’s division, area manager and Produce merchandiser for Kroger’s Central division and Floral director at Kroger’s general office in Cincinnati. He was named vice president of Merchandising for QFC in 2009.

Jeff Burt, Kroger’s group vice president of perishables, had this to say about Joe's appointment:

“Joe is a strong leader who is passionate about delivering the best products and services to our customers, and he has the expertise to deliver. We’re excited that Joe will lead our Produce and Floral team and look forward to his contributions.”

Source: The Kroger Company