New York apple industry leaders and McDonald's franchise owners celebrate the launch of newly configured Happy Meals, which will now automatically include fresh apple slices. The kick-off event was held at a McDonald's in Guilderland, N.Y. on Friday, Oct. 28. Slices from New York apple varieties like Empires and Gala will make up a significant portion of the McDonald's supply chain. Last year, McDonald's sold more than 220 million Happy Meals in the U.S.
About the New York Apple Association:
Based in Fishers, N.Y., the NYAA is the nonprofit agricultural trade association representing the commercial apple growers in New York which consists of 695 orchards around the state growing apples on more than 45,000 acres and a 30 million bushel crop for 2011. It supports profitable growing and marketing of New York apples through increasing demand for apples and apple products; representing the industry at state and federal levels and serving as the primary information source on New York apple related matters.
Source: New York Apple Association
