The FloraHolland flower auction has put its entire flower catalog online at www.flowers-catalog.com, for florists and wholesalers to have access to at any time. The website offers extensive product information about the international cut flower assortment which the auction has on offer at any given time.
The catalog already contains more than 1500 products, from about 500 different growers. The available information includes a quality photograph of most blooms, as well as product-specific facts and figures regarding availability, length, stage of maturity and the like. All of the data comes directly from the breeder, and is therefore highly reliable.
The functionality of the cut flower catalog is well thought out. Users of the database can, for example, also search the inventory by alphabet, product name, color, length or availability. Furthermore, even the newest products tend to be included, as growers plan ahead and are swift to include their novelties in the catalog.
To read the rest of the story, please go to: Florint