Yakima, WA – Introduced in 2012, the Sweetie apple grown at FirstFruits Farms in Washington State continues to be one of the most unique apples on the market.
This is the seventh year of FirstFruits Farms growing and selling of the apple that’s been marketed as “Gala’s sweeter, crunchier cousin”. The apple variety, originally developed in New Zealand, has some of the most attractive attributes from the Gala’s sugars combined with the firm and crisp texture of the Braeburn apple, making it a completely unique flavor all its own.
“The Sweetie apples have incredible flavor.” said Chuck Zeutenhorst, general manager of FirstFruits Marketing. “Our season is short but it’s an extraordinary variety.”
Sweetie’s natural sweet flavor combined with its firm texture makes it great for cooking or snacking making it a fall fan favorite among consumers. On top of the amazing flavor profile, Sweetie is also a visually appealing apple with its blush red tone helping it stand out on the shelf. The launch of the Sweetie season will begin this week and will be in select retailers nationwide through October.
###
About FirstFruits Marketing
FirstFruits Marketing is dedicated to growing the highest quality apples and cherries in the industry. We grow over 10 varieties of apples and cherries spread across 6,000 acres in Eastern Washington. We are unique in the industry because our fruit is grown, stored and packed at the same location—a practice unmatched in our industry giving us greater control over the quality and safety of our products. For more information on FirstFruits Marketing visit http://www.ffm-wa.com/
