Portland, Ore. — A new kind of macaroon is being introduced to the food world this month. ROONS are deliciously moist coconut macaroons, baked to a toasted, golden finish and then hand-dipped in Guittard chocolate. They are naturally gluten-free and grain-free and made from a blend of different coconut shreds to achieve a just-right balance of texture and sweetness.
“After trying nearly all the gluten-free desserts and snacks on the market, it became my mission to create a macaroon that tasted amazing, had a great shelf life and had a short, pronounceable ingredient list,” says Jenn Topliff, head Roon Master. “I spent years developing the recipe, using only the highest-quality ingredients possible to make a well-balanced macaroon that I am proud to launch nationally in 2019.”
ROONS come in a variety of year-round and seasonal flavors including Original, Lemon, Chocolate Espresso (made with Portland’s own Stumptown espresso), Orange Creamsicle, Chocolate Orange, Chocolate Decadence, Caramel, Pumpkin Spice, and Candy Cane. ROONS are 1.7 oz, individually- wrapped and MSRP for $2.99 each.
ROONS’ first offshoot product, debuting at the Fancy Food Show, are Lil ROONIES, bite-sized morsels of delicious coconut macaroons, fully coated in a thin layer of Guittard chocolate. Flavors include Original and Chocolate Espresso. Lil ROONIES are packaged in 4 oz. resealable bags and MSRP is $4.99.
ROONS have a 60-day shelf life at room temperature and a 6-month shelf life frozen. Once thawed from frozen, they are best enjoyed within 30 days. Lil ROONIES have a 6-month shelf life at room temperature or frozen. They will be available for sampling at the Winter Fancy Food Show in San Francisco at booth #6678 in the North Hall.
About ROONS
ROONS is a woman-owned business in Portland, OR, intensely proud of creating jobs, making great partnerships, sharing its product with the world, having fun, eating a lot of treats and loving what we do. www.eatroons.com.
