Monte Vista, CO – Farm Fresh Direct, a leading provider of premium potatoes, onions and sweet potatoes, announced today that they have hired Dave Yeager as the Vice President of Business Development. Yeager assumes his new role with the company on November 15. As Farm Fresh Direct continues to experience sales growth, Yeager will be responsible for directing all new business development activities for the company.
“Farm Fresh Direct is a very innovative company with a great future,” said Yeager. “Not only are they committed to adapting to changing demands, but have demonstrated time and again that they can successfully introduce new product lines to the market. I am excited to join an organization with a track record of success with huge untapped potential. I’m looking forward to working with a great team to continue that success.”
Yeager joins Farm Fresh Direct with more than 20 years of experience in the produce industry. He has worked for some of the most respected brands in produce including roles with Chiquita Brands International, Del Monte Fresh and NewStar Fresh Foods. Yeager earned his degree in business administration and computer science from Cedarville University.
"I have spent most of my career dedicated to some of the best companies in the produce industry. When I considered Farm Fresh Direct’s reputation in the marketplace and the opportunities before us, this is an ideal situation," said Yeager.
“This is an outstanding opportunity to have someone of Dave’s knowledge, proven track record and vision join our team,” commented Jim Knutzon, President and CEO of Farm Fresh Direct. “Dave understands the need to drive excellence throughout every facet of the organization as we continue to strive to meet the current and future needs of our valued customers. Additionally, he has strong relationships with key retailers that are second to none. We feel very fortunate to have him become a member of our senior management.”
Colorado-based Farm Fresh Direct is an innovative supplier of fresh potatoes and onions. With unique products and services, Farm Fresh Direct has grown to exceed $100 million in annual revenues. They are the nation’s leading supplier of organic potatoes and maintain a commitment to socially and environmentally sustainable farming.
Source: Farm Fresh Direct
