WF&FSA had nearly 600 registrants at their inaugural Conference at the Doral, Miami, FL last week. The Conference was sold out for weeks. In addition to the huge crowd, WF&FSA sold out its 80 table top displays. WF&FSA has already taken steps to accommodate the demand in 2011. The 2011 WF&FSA Conference will again be held at the Doral in Miami October 19-21. The room rate will be only $134.
"We are excited and will build on this success in the coming years," said WF&FSA's newly elected President David Armellini, President of Armellini Industries, Palm City, FL. "We have learned a lot from our new format and will only make it better in the coming years. WF&FSA is scheduled to meet at the Doral through 2014. We like being a platform on which other elements of floral distribution can build. We welcome others to build on what we have achieved."
Source: Wholesale Florist & Florist Supplier Association