While Thanksgiving is traditionally considered "Turkey Day," many of your customers may be receptive to incorporating beef into their celebrations to help enhance the flavors on their tables. Here are some suggestions for boosting beef sales during this important American holiday.
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Although beef roasts are not often associated with being the center of attention on Thanksgiving Day, they can nonetheless be a welcome change from turkey. Suggest your customers serve a small roast, such as a Tenderloin Roast, along side a smaller turkey to give their guests meal options and provide a juicy alternative to turkey.
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If beef isn't in the main course budget for your customers, suggest starting off their meal with a delicious beef appetizer. Crisp and tasty, a beefy salad such as a Simple Asian Beef Salad or a classic Grilled Skirt Steak Salad with Creamy Avocado Dressing make an excellent start to any meal. Keep kids happy with fun finger foods such as Crazy Quesadillas or Sweet Hawaiian Mini Burgers. Holiday guests will appreciate the flavors that assist their taste-buds in giving thanks.
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If family is coming from out of town, your customers will need something to serve the day before Thanksgiving. Skillet steaks are quick and easy, and sure to be a crowd pleaser. Check out the Skillet Steak section of the Beef Recipes and Photography section for recipe suggestions and photos for your ads, and don't forget to have plenty of the Confident Cooking with Beef brochures on hand so your customers know exactly how much beef to buy.
- On Friday and Saturday, gather the gang and get set for a Thanksgiving tradition – football! A vat of spicy chili or a big pot of steaming stew provides protein to keep the games going all day long! With these one-pot beef meals, customers have an easy way to feed the whole group while still getting to be a part of the action! And after eating all that pie, be sure to offer the Hearty Lean Beef Stews and Chilis brochure to customers who want to continue to wear pants without an elastic waist!
There are plenty of ways for your customers to include beef on and around Thanksgiving. It's up to you to suggest beef options and keep beef top of mind for them while they are planning their holiday get-togethers. After all, you know you'll be selling plenty of turkey; make your boss thankful for you when you boost beef sales as well.
Source: The Beef Checkoff
