Year: 2025

California Avocado Commission Forecasts Healthy Harvest

January 27, 2025 California Avocado Commission

Investment by California avocado growers who have increased planting of new trees and improved the average per acre yield is contributing to this optimism. Fruit sizing and the actual harvest total will be influenced by natural factors, and growers are hoping for beneficial rain and sunshine to come. Meanwhile some growers are size picking now in time to support Big Game promotions with retailers. Peak availability of California avocados is expected to occur spring through summer this year. …

WP Rawl Celebrates Centennial with Team and Community

January 27, 2025 WP Rawl

Walter P. Rawl and Sons, Inc., also known as WP Rawl, marked its centennial. The company hosted a fun filled celebration and ribbon-cutting event to unveil the newly expanded Busy Bee Farm exhibit at the EdVenture Children’s Museum in Columbia, SC. The event was attended by team members, long-time vendors, customers, family and community friends.  …

JOH Welcomes Brian LaMarche, Director of Produce & Fresh, North Central Region

January 27, 2025 JOH

Brian LaMarche joins the JOH team with 25 years of experience in the produce industry. He began his career as a Produce Manager at Nash Finch Company and later served as a Produce/Floral Specialist and Category Manager at Coborn’s, where he ensured the store exceeded sales, distribution, expense, gross margin and profitability goals. …

Elephant House PR Adds Amy Davis, RDN to Expanding Team

January 27, 2025 Elephant House Public Relations

Elephant House Public Relations is excited to announce the expansion of its team with the addition of Amy Davis, RDN, as Consumer Media Specialist. This strategic hire highlights the agency’s dedication to providing top-tier support for brands in the fresh produce industry. With the addition of Amy, Elephant House PR now boasts a team of five dedicated PR experts, each contributing unique expertise to help clients achieve their public relations goals. …

Wisconsin Healthy Grown Potatoes Featured on Award-Winning TV Show

January 27, 2025 WPVGA

An educational and independent series, “Wisconsin Foodie” will give viewers a front-row seat to Wisconsin Healthy Grown® potato growers, their multi-generational family farms, the importance of buying local, and the sustainable ways they feed families with the highest-quality potatoes and vegetables. …