FlowerTrials Maintains Strong and Stable Position

June 19, 2024 FlowerTrials

After 4 days of plants, people and many thousands of conversations, FlowerTrials closed the doors with just over 5300 visitors, 5% above the number of visitors in 2023. From young plant producers and growers over wholesalers and retailers to green marketing experts and suppliers, professionals working with pot and bedding plants from over 80 countries gathered to seek inspiration for future assortments and discover the latest trends.

U.S. Department of Labor Seeks Florists’ Input to Enhance Floral Designer Occupation Data

This effort is part of a broader goal to accurately represent the floral designer profession and its various aspects. Florists are invited to share job descriptions, alternate titles, and specific tasks performed by employees in this role. This data is essential to capturing the full complexity and nuance of the floral design field, which in turn aids in promoting job opportunities within the industry.

IDFA Applauds SNAP Dairy Nutrition Incentives Program Included in Senate Republicans’ Farm Bill Framework and Other IDFA Priorities

The Dairy Nutrition Incentive Program Act currently has 8 bipartisan co-sponsors in the Senate and 15 bipartisan cosponsors in the House. The program would expand the HFMI projects—a 2018 Farm Bill program currently testing best practices for incentivizing milk purchases among SNAP beneficiaries in 19 states—to include a wide variety of nutritious milk and dairy products. 

Cascades Brings Innovation to the Egg Market with a New Packaging Solution

June 19, 2024 Cascades Inc.

Cascades Fresh GUARD EnVision is also a comprehensive solution for egg processors: Cascades provides the equipment, packaging and technical expertise to automate its customers’ end-of-line operations. This gives them a complete, customized and proven solution for optimizing their efficiency.

Bar-S Foods’ New Ad Features Clay Matthews as ‘Golden Locks’

June 19, 2024 Bar-S

Bar-S consumers’ affinity for football, paired with the former pro athlete’s iconic long blonde hair, made Clay Matthews the perfect celebrity partner for the campaign. Research showed that the fairytale theme would resonate with our target audience and their children, thus reinforcing the brand’s commitment to family-friendly values and accessible, delicious products.