Harvest Group Acquires Bold Strategies, Inc., Expanding Media and Shopper Marketing Capabilities
The acquisition enables Harvest Group to serve brands at the convergence of media and commerce, offering a one-stop solution to help brands simplify processes and boost sales. Customers benefit from having a fully integrated strategy and approach, and retailer, consumer and media closed-loop reporting allows them to measure impact for further optimization. This delivers a deeper level of insight into performance, enabling Harvest Group customers to reach their sales goals. …
