Have A Plant Reaches Millions of Consumers During The Consumer Connection Conference Where Produce Industry Marketers Ignite Meaningful Relationships With Consumer Influencers 

The Foundation for Fresh Produce wrapped its 2024 Consumer Connection Conference in Phoenix, Ariz., which is the only event that celebrates and focuses on the consumer. Celebrating the fifth anniversary of the Have A Plant® movement, attendees gathered to collaborate on ways to grow a healthier world, which is the mission of The Foundation for Fresh Produce. 

Westfalia Fruit Unveils Dynamic New Website to Celebrate 75 Years of Pioneering Excellence

May 21, 2024 Westfalia Fruit

Westfalia Fruit, a leading multinational supplier of avocados and a range of fresh vegetables and fruit, has launched a brand-new website to showcase its heritage, dedication to quality, and commitment to sustainability. The launch occurs as Westfalia Fruit celebrates its 75th anniversary. Founded in May 1949, the company has forged a reputation as a trusted supplier of avocados, fresh fruits, and other plant-based products to a range of customer groups around the world, including those operating in retail, foodservice, and wholesale sectors.

The Save Mart Companies Announces Expanded Partnership with Instacart

Instacart and The Save Mart Companies announced their expanded omnichannel partnership featuring several Instacart in-store solutions such as Caper Carts, Instacart’s AI-powered smart carts, and FoodStorm, an order management system that powers food service and catering experiences purpose-built for grocery. The Save Mart Companies will also upgrade to Instacart’s Storefront Pro, bringing superior e-commerce capabilities with advanced advertising options to its business. This expanded partnership will improve the shopping experience for customers at nearly all 200 Save Mart, FoodMaxx, and Lucky locations.

Oregon’s Market of Choice Invests in a More Resilient Local Food Economy in the Face of Climate Change

May 20, 2024 Market of Choice

As part of this collaboration, Market of Choice is the first major organization to donate to Dry Farming Institute’s efforts to empower growers to thrive with less water. This work includes seed-to-table collaborative market development for dry farmers. This strategic alliance reflects Market of Choice’s dedication to supporting sustainable agriculture and local farmers while promoting a more resilient food system.

Grubhub Brings Grocery to its Marketplace with Mercato Partnership

May 20, 2024 Mercato

With this first-ever third-party delivery partnership for Mercato, Grubhub is expanding its Marketplace selection, and providing even greater value for its customers by now offering grocery, convenience and alcohol merchants. Mercato’s merchants can grow their business and e-commerce footprint with access to Grubhub’s millions of customers through this partnership, demonstrating the companies’ shared commitment to uplifting small businesses.