JUST Egg Launches National ‘Really Good Eggs’ Brand Campaign

September 27, 2021 Eat Just, Inc.

Eat Just, Inc., a company that applies cutting-edge science and technology to create healthier, more sustainable foods, today announced the launch of a bold new multi-million-dollar brand campaign for its popular plant-based JUST Egg products. The “Really Good Eggs” campaign kicks off this week with a series of ads distinctively narrated by comedian and JUST Egg mega-fan J.B. Smoove, known for his role on HBO’s “Curb Your Enthusiasm,” which returns for an 11th season this fall.

Ardent Mills Announces Intent to Acquire Firebird Artisan Mills Operations

September 27, 2021 Ardent Mills

Ardent Mills, the premier flour-milling and ingredient company, today announced its intention to acquire substantially all the business assets of Firebird Artisan Mills, a leading gluten-free, specialty grain and pulse milling company that is part of operating holding company, Agspring. The move comes as part of Ardent Mills’ continued focus on emerging nutrition, building upon its existing wheat flour and plant-forward business. The parties are continuing with due diligence and expect the deal to close by end of 2021.

IDDBA Conducting Live Webinars in October

The International Dairy Deli Bakery Association (IDDBA) is conducting live webinars in October. Webinars are open to both IDDBA members and nonmembers.

Walmart Announces Closing of Inaugural $2 Billion Green Bond Issuance

September 27, 2021 Walmart

The green bond is Walmart’s first offering under the company’s Green Financing Framework, published August 2021, which details the company’s alignment with the 2021 Green Bond Principles, administered by the International Capital Markets Association (ICMA).

Birdzi’s Latest VISPER Results Reveal Retailers Blazing a Path to the Future of Strategic, Hyper-Personalized Marketing

September 27, 2021 Birdzi

Birdzi, the supermarket industry’s most comprehensive customer intelligence and engagement ecosystem, today announced the most recent results from its clients’ VISPER personalization campaigns. Part of Birdzi’s customer intelligence platform, VISPER leverages a retailer’s entire product catalog and customer insights to create specific offers, discounts and communication tailored to each shopper.