Month: May 2018

A long-standing program supported by the beef checkoff designed to build advocates for beef, a Long-Range Plan strategic initiative, is the Team Beef program. Team Beef is a national program that is coordinated at the grassroots level, either within the state under the direction of state beef councils or the region, which is the case in the Northeast region. Over the years, Team Beef members from all over the country have been assembled to run in large Northeast-based road races such as the Marine Corps Marathon in Washington, D.C., and the Boston Marathon in Boston, Ma. …

Impossible Foods received its official kosher certification from the Union of Orthodox Jewish Congregations of America (the “Orthodox Union” or OU), the world’s largest kosher certification agency. …

Advances in the development of cultured meat products and plant based “meat alternatives” are hot topics in the media, though often with inaccuracies about the environmental impact, nutrition and safety of traditional meat products. To help address many of these common mistakes, the North American Meat Institute has developed its newest Media MythCrusher. The document discusses 13 different misperceptions and provides the facts for reporters to use as they develop their stories. …