Naturipe Introduces A Comprehensive Marketing Campaign: FeBLUEary
“FeBLUEary is a reason for folks to get excited about fresh blueberries during the winter months,” says CarrieAnn Arias, Vice President of Marketing. This campaign is focused on the consumer and giving retailers the tools to promote the peak of the Chilean blueberry season to drive sales. “From signage to digital content, we are collaborating with our retail partners to create excitement at the store level,” says Arias. …