Study: Guiding Stars System Measurably Improves Consumers' Nutritional Choices
Guiding Stars®, North America's leading nutrition guidance program, today announced that a recently published study found that the introduction of the Guiding Stars system in supermarkets "translated into measurable nutritional benefits" by prompting customers to make healthier food choices. Researchers also noted an increase in sales and revenue at supermarkets that implemented the Guiding Stars food rating system. …