Month: March 2017

Interested in selling into the fast-growing Chinese market? Want to understand how to do business in China? These valuable insights, along with the chance to connect directly with Chinese buyers, will be the focus at Produce Marketing Association’s (PMA) 5th annual Fresh Connections: China March 15-17 at The Westin Bund Center Hotel in Shanghai. The event will gather members from across the fresh produce supply chain for networking, education, business roundtable sessions and a market tour in the Shanghai area. …

The National Mango Board (NMB) has launched a marketing campaign, renaming the Ataulfo mango variety to “Honey.” Over the years, the Ataulfo name has been repeatedly reported as hard to pronounce for U.S. consumers, retailers and the media, creating purchase barriers and missed education opportunities for this popular Mexican variety. Retailers and industry members are encouraged to use Honey as a more consumer-friendly name to help increase Ataulfo sales. …

The Fresh Produce Association of the Americas (FPAA) completed successfully the two-day Spring Policy Summit where authorities and members of the fresh produce industry gathered to discuss the most relevant topics impacting the import operations of fruits and vegetable distributors. …

SUNSET® continues to lead packaging innovation winning two awards for their new organic line and Minzano® pasta kit, respectively. …