National Chicken Council Calls For Balance Between Animal Care, Environmental, Economic Impact In Chicken Production
NCC urges consumers, the foodservice and retail industries, and non-governmental organizations to invest in studying the impact in the U.S. of the growing market for "slower growing" broiler chickens. A study released today by the National Chicken Council (NCC) details the environmental, economic and sustainability implications of raising slower growing chickens, revealing a sharp increase in chicken prices and the use of environmental resources – including water, air, fuel and land. …