Chobani Hires Leland Maschmeyer As Chief Creative Officer
Chobani is adding Leland Maschmeyer in the new role of chief creative officer as the Greek yogurt maker tries to find new ways to tell its brand story. …
Month: July 2016
Stonyfield Organic Yogurt Enlists Aki Technologies For Mobile Moment Targeting
Aki Technologies, the first platform built for mobile moment targeting and insights, announced that it is powering a moment-targeted mobile campaign for Stonyfield organic yogurt. Stonyfield worked with Aki to develop a mobile targeting strategy that allowed the CPG brand to reach and engage consumers during the most receptive moments. …
USDA Secretary Asked To Help Increase Milk Prices
A group of 61 members of the U.S. Senate and House have sent a letter to U.S. Department of Agriculture Secretary Tom Vilsack asking him to take action to raise prices dairies across the country are paid for their milk. …
Canadian Bakers Lament Butter Price Increase
The Canadian Dairy Commission is churning out yet another price increase, this time to butter and skim milk powder. It's the second price hike this year and one Calgary bakery is finding it hard to stomach. …
George Weston Limited Announces New Director Appointment
George Weston Limited announced the forthcoming appointment of Robert Sawyer as a director of the Company, to take effect in September 2016 following the impending retirement of Charles Baillie from the Board. …
