Announcing A New Collaboration – 'Vitalis Born, Wholesum Raised'

Wholesum Harvest and Vitalis Organic Seeds, the organic division of Enza Zaden are proud to announce their collaboration on the launch of ‘Vitalis Born, Wholesum Raised’ – a demonstration of commitment to organic integrity through the promotion and use of organic seed in the production of certified organic produce for retail markets.

Magic Of Idaho Potatoes Unearthed In PBS Television Programming

July 22, 2016 Idaho Potato Commission

Ask This Old House, a popular home improvement show on PBS, recently aired a 6-minute segment exploring how Idaho® potatoes are grown and thoroughly explaining how potatoes from Idaho differ from potatoes grown in other states.

Baldor Specialty Foods And Whole Foods Announce Baldor Forager Launch

July 22, 2016 Baldor Specialty Foods

Baldor Specialty Foods, the premier ingredient source for NYC’s best chefs, announced a collaboration with Whole Foods Market’s Northeast Region that will make the company’s selection of unique culinary items available to home cooks for the first time through an in-store, digital kiosk called The Baldor Forager which will launch exclusively on July 26th in coordination with the grand opening of Whole Food Market Williamsburg, located at 238 Bedford Avenue in Brooklyn, NY.

SUNSET Produce Calls For Quick Action On Soaring Hydro Costs

A fourth-generation greenhouse grower, Paul Mastronardi sees a future full of expansion opportunities for one of the region’s largest sectors.  He also operates a 100-acre facility in Coldwater, Mich., where hydro rates are about 50 per cent cheaper than those in Ontario, said Mastronardi. Cheaper hydro rates north of the border have enabled the Michigan greenhouse to operate year-round, he said.

NJ's Shibumi Farm – Grower Of Perfectly Magical Mushrooms

July 22, 2016 Teresa Politano, NJ.com

Shibumi Farm in Princeton is not yet five years old, but its exotic produce seems ubiquitous on fine dining menus across the state. Kaufman grows more than 35 varieties, and many of those unique mushrooms have had longstanding roles on the clever menus at Mistral and elements in Princeton.